hehe.software

For owners, marketers, and agencies

A website redesign that keeps what already works

hehe.software offers website redesigns that improve layout and editing while planning for existing content, search visibility and connected tools. We work remotely from Vancouver with businesses and agencies across Canada and the United States, including on products we did not build. Email mwe@hehe.software or use the contact form with what you need; a defined sub-project, white-label or credited, is welcome.

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Website redesign, properly.

Websites and apps that look like someone cared.

01

What changes, and what stays

A new domain, a new CMS, and new copy are separate choices. Pages that still answer real questions keep those answers. On WordPress, Shopify, WooCommerce, Webflow, Squarespace, or Wix, we often keep the system and replace the templates. We design around copy and images you already have, so your side can change a headline without a deploy.

02

Plan the redesign around existing search visibility

We export every live URL before a layout exists. Where you have analytics, we mark addresses that get visits or links. You choose what stays, merges, or retires. A page that stays keeps its URL. A move gets one 301 to the nearest new URL. A chain of temporary redirects is how a website refresh loses a path people already use.

The title, the heading, and the copy move with the page. We flag any cut that removes the paragraph answering a query. Staging stays out of the index. The redirect map, sitemap, and canonical tags go live with the new URLs. Analytics and Search Console stay on the same properties when the domain does not change.

Forms, payments, booking, chat, email signup, tag managers, logins, and product feeds are mapped into the new templates and tested with a real submission. We do not promise rankings. The job is to keep the URLs, the content, and those connections.

03

Typical jobs

The email often says "redesign my website" and includes a URL. To modernize a website that is still sound, we build new templates on the current CMS for the home, interior, article, and contact pages. Shopify and WooCommerce storefronts keep product URLs, checkout, and apps already installed. A website refresh can stop at type, spacing, and a shared header and footer.

When the platform is the problem, the move is included: WordPress, Webflow, Shopify, or Next.js, React, and TypeScript, plus the content export and the redirect map. That is a migration, and we scope it as one. Smaller work includes a campaign template, forms that keep their fields, a speed pass, and WCAG on the new templates. We implement the technical side and do not certify compliance.

04

How a project runs

Send the URL, what feels outdated, what must not break, and any date that is real. We read the site before we quote.

A clear website refresh is a fixed quote. A tangled site starts as paid discovery: a template list, a content map, a redirect map, and an integration list. You can stop after that. The written scope is yours. You approve templates and staging before launch. Custom code sits in a Git repository you keep. Handoff is a short editing note. We take a small number of projects at a time, so you work with the people doing the work.

05

Platforms and the build

WordPress themes or block templates. Shopify and WooCommerce themes, with checkout left on the platform. Webflow, Squarespace, or Wix when the plan can hold redirects. If it cannot, we say so first. Custom sites are Next.js, React, and TypeScript. We recommend new templates when the pain is visual, and a move when the editor or the URLs are the problem.

06

Who it is for

Owners, marketers, and agency leads in Canada or the United States who can name what must survive. A developer already involved can keep their part. Agencies hire the work as a sub-project, white-label or credited.

If the brief is still open, paid discovery can turn it into a defined feature list and acceptance checks. If you already have a developer or agency, we can take a bounded part of the work and agree how it joins the wider project. Share the target date so we can assess capacity and dependencies before committing.

07

What we can show you

This website is our own hand-built design and implementation. We also maintain nine App Store products, including interfaces across different Apple devices. Those are owned examples. A redesign of your site begins with its own content, visitor tasks and editing constraints, then produces layouts and a preview you can assess against the agreed objectives.

Send the live URL, the pages that must survive, logo and type files, and what the site connects to: forms, payments, booking, email, analytics. Keep owner logins for the domain, the host, and the CMS. Editor access can wait until we agree to look.

Ways to work with us

Built by us

We don’t show client logos. We show what we build and run ourselves — nine apps on the App Store, and this site.

Questions

Can we redesign the website on the same CMS?

Yes. A visual refresh does not automatically require a new platform or domain. We inspect page types, editing needs and integrations, then agree what changes. Working forms and useful content can stay while templates and navigation are improved.

How will the redesign handle existing search traffic?

We record important addresses and search signals before making changes. If a URL changes, it gets an appropriate destination and a tested redirect. Content cuts and indexing changes need an explicit decision; the scope reduces avoidable losses but cannot promise unchanged traffic.

Can you work with our current developer or agency?

Yes. Agencies hire us for a sub-project, white-label or credited, and you can hire us while another developer keeps the rest. We agree who may publish before anyone edits.

Do you maintain the site after the redesign?

Yes. Hourly suits fixes and small jobs. A monthly retainer suits template edits, plugin or app trouble, and a check when a new integration is added, including on sites we did not build. We agree what it covers before it starts.

How do quotes work?

Pricing is quote-only. We scope the work and send a fixed quote or an hourly estimate, and we do not publish prices or ranges. Paid discovery is the smaller job when the request is too open to quote honestly, and you keep the written scope if you stop. Start with mwe@hehe.software or the contact form.

Tell us what needs doing.

A short email is enough: what you have, what’s wrong or missing, and when you need it. We reply with questions or a plan.

mwe@hehe.software